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Metaflow gets connected with Acme Mobile
London and Singapore May 25th 2008 – Content submissions and content ingestion specialist Metaflow has integrated its industry standard bulk content ingestion solution with Acme Mobile, Southeast Asia’s leading distributor of mobile entertainment content, allowing Acme Mobile’s publishing partners to get their games live and selling in the fastest time possible.Content Publishers have largely operated with a ‘fire and forget’ mechanism when submitting their gaming assets to operators and platform providers. The partnership between Metaflow and Acme Mobile pushes publisher’s games directly into Acme Mobile’s ”Ace” provisioning platform. This helps speed deployment across Acme Mobile’s Amob.com family of web and WAP sites, (www.amob.com and wap.amob.com), which touch over 250 million mobile subscribers across Singapore, Malaysia, Philippines, Indonesia, Thailand and Vietnam.
The next stage of the partnership enables live reporting to be fed back into a Publisher’s Metaflow reporting systems that detail the sales channel’s receipt of game builds and several statuses’ up to and including real time download figures.
“Metaflow is driving the standard for content submissions and content ingestion and the next natural step is to inform the Publishers about what is happening with their games in real time so that all parties can make better business decisions and make more money,” said Charles McLeod, CEO of Metaflow.
Acme Mobile CEO Paul Meyers said: “We've spent the last five years building our reputation as a leading distribution company in Asia and partnering with many of the world’s leading games publishers and regional distribution channels. Our partnership with Metaflow underlines our commitment to becoming the Number One Mobile Distribution Partner in Southeast Asia by integrating Metaflow’s seamless content ingestion and reporting processes into our “Ace” platform for each and every one of our partners.”
Metaflow has an impressive list of major publishers such as EA Mobile, Hands-On Mobile, THQ Wireless, Namco Bandai, India Games, Player X and PopCap Games and will announce more shortly.
Meyers concludes: “We’ve spent the last five years building out ‘Amob.com,’ deploying ‘Ace’, and building our reputation as a leading distribution company in Asia. Partnering with a company like PopCap Games further underscores our commitment to becoming the Number One Mobile Distribution Partner in Southeast Asia.”
About Metaflow (www.metaflow.com):
Metaflow provides the industry’s standard distribution solution for stocking mobile content into more than 260 mobile sales channels and portals by encapsulating all of the submissions requirements, devices and ingestion mechanisms for all major revenue generating channels. Metaflow is centrally managed for the entire Publishing community via Operator, platform provider and Publisher daily updates ensuring that large and small companies alike have the most up to date and uniformly accurate submission preparation solution in the industry. Metaflow’s bulk content ingestion solution further enables content to get to market quickly with full reporting passed back to a central Metaflow submissions ‘state store’ residing within each Publisher’s network.
About Acme Mobile:
Acme Mobile is Southeast Asia's premier distributor of mobile entertainment content. Acme works with the world's leading creators of mobile games, images, music and video, distributing their content through it's network of more than 70 carriers and portals across 14 Asian countries.
Acme's direct-to-consumer mobile entertainment portals - www.amob.com and wap.amob.com stretch across 6 Southeast Asian countries - Thailand, Malaysia, Singapore, Indonesia, Vietnam and the Philippines - selling a wide range of mobile entertainment products to the region's 250+ million mobile subscribers via web, WAP and SMS.
Founded in 2002, Acme Mobile is a privately held company with offices in Singapore, Bangkok and Manila.
Contacts:
Acme Mobile Pte. Ltd.
Paul Meyers, CEO
paul@acme-mobile.com
+65 9745 6686
Metaflow
Charles McLeod, CEO
cmcleod@metaflow.com
+44 1344 397039
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